Goodwood is known for three of the biggest sporting events in the world. The Festival of Speed, the Qatar Goodwood Festival and the Goodwood Revival are taking place on England’s greatest sporting estate. Additionally, many more events take place on the estate in the south of the United Kingdom.

The location is used for motorsport, horse racing, farming, golfing, an aerodrome, sports, weddings, accommodation, dining and hospitality, business meetings and much more.

Logo of Goodwood
safeREACH offers us exactly what we need and impressed us above all with its flexibility.
Rupert Crayston, Head of Risk at Goodwood


Due to the large number of events organised by Goodwood, it was important for the company to be able to respond quickly and effectively to a wide range of emergency situations.

The most important criteria were

  • Fast and uncomplicated alerting
  • Adding a catalogue of questions to the alarm
  • Intuitive system
  • Loud and quiet alarms


Thanks to the collaboration with safeREACH, Goodwood is able to create scenarios for all eventualities and can therefore raise the alarm quickly and directly in any situation.

If an incident occurs, the relevant people can be alerted immediately, and all details can be documented via the safeREACH app.

Rupert Crayston, Head of Risk at Goodwood, on the use of safeREACH

Interview with Ruper Crayston

Rupert Crayston is Head of Risk at Goodwood.

We spoke to him about safeREACH and its use at Goodwood.

What were the reasons for choosing safeREACH?

After the free trial phase, it quickly became clear that the alerting software could cover our requirements perfectly. We also realised how flexible safeREACH is, which is very important for us given the complexity of our organisation.

We were looking for a tool that would allow us to create preconfigured alerting structures so that we could find the right employees quickly in a coordinated manner and provide them with the right information in the event of an emergency. All of our incidents are captured in a concise report for auditing and traceability. safeREACH offers us exactly what we need and impressed us above all with its flexibility.

80th Members Meeting at Goodwood

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